How To Attract Shopify BFCM VIP Customers With Features Support?

Black Friday Cyber Monday (BFCM) is the most premier sales period on Shopify. VIP customers can make a massive impact on your revenue. Attracting and retaining these high-value customers requires more than just discounts. You need to deliver a premium experience through feature-rich support. Here’s how you can use advanced features and Shopify apps to attract VIP customers during BFCM.

1. Exclusive Discounts with Automatic Features

VIP customers expect exclusive and hassle-free deals. They don't want to search for discount codes or manually apply them at checkout. By using Shopify Coupon Discount on Cart, you can automatically apply discounts for VIPs as soon as they add products to their cart.

Why It Works?

• Automatic discounts remove any challenges in the shopping process, ensuring VIPs get the best price without effort.
• VIPs appreciate feeling prioritized and taken care of, which improves their loyalty to your brand.
• Smooth and effortless transactions improve conversion rates and customer satisfaction.

2. Custom Pricing Options 

VIP customers often have different buying patterns compared to regular shoppers. They may purchase in bulk or request customized products. Using Custom Size Price Calculator, you can offer personalized pricing based on factors such as product size, quantity, or special preferences.

Why It Works?

• VIP customers love personalization. Customized pricing makes them feel valued and encourages larger purchases.
• You can create unique bulk pricing offers for VIPs, incentivizing them to buy more during BFCM.

3. BFCM Urgency with Sale Counters

Creating a sense of urgency is a proven method to drive more sales, especially during BFCM. Use apps that display live sale counters to highlight time-sensitive VIP offers. VIP customers are often driven by the fear of missing out (FOMO), so incorporating urgency can lead to quick decisions.

Why It Works?

• Display countdowns on limited-time VIP offers to create a sense of urgency.
• When VIPs realize there are only limited quantities available, they may purchase more or add additional products to their carts.

Also Read: Unlock Your 2024 Shopify BFCM Success with Bundle Discounts

4. VIP-Only Limited-Time Offers

Exclusive and VIP-only offers create a sense of exclusivity and urgency. Use Shopify discount apps like ReConvert to create time-sensitive, personalized offers for your top-tier customers. Limiting these offers to VIPs makes them feel valued and prioritized.

Why It Works?

• VIP customers expect special treatment. Limited-time offers make them feel like insiders.
• Offering discounts only available for a limited time encourages quick purchases from VIPs.
• By rotating VIP-only offers throughout the BFCM event, you keep them returning to your store.

5. Customize Cart Pages with Coupon Visibility

Often, VIP customers want to see available offers immediately without having to hunt for them. The Shopify Coupon Discount on Cart app enables you to display all available coupons directly on the cart page. This provides transparency and ensures VIPs don’t miss out on potential savings.

Why It Works?

• VIPs don't have to search for coupons, which simplifies the checkout process.
• Seeing all available deals at checkout can motivate VIPs to complete their purchase.
• You can display deals based on cart value, encouraging VIPs to add more to their cart to unlock further discounts.

6. Advanced Discount Rules 

Creating multiple discount rules specifically for VIP customers can improve their shopping experience. Apps like ReConvert enable you to set up advanced discount rules, such as stacking different offers or creating personalized bundles for VIPs. Offering these personalized deals encourages VIP customers to make larger purchases.

Why It Works?

• VIPs can benefit from multiple discounts, such as free shipping, gift cards, and percentage-based offers.
• VIPs who feel like they’re getting the best deals are more likely to return and purchase more.

7. VIP Loyalty with Tiered Rewards

A tiered rewards program can keep your VIP customers engaged beyond BFCM. Apps like Fera enable you to offer tiered loyalty programs. Higher-tier VIP customers receive more valuable rewards based on their spending, which encourages larger purchases and higher engagement.

Why It Works?

• Offering escalating rewards makes VIPs feel appreciated and motivates them to continue shopping.
• VIPs are more likely to spend more if they know they’re getting higher rewards for their efforts.

8. Personalized Experiences with Product Bundles

VIPs often seek exclusive deals and added value through product bundles. Shopify apps like Bold Bundles allow you to create customized bundles, offering better value for VIP customers. By promoting these bundles during BFCM, you can increase the perceived value of your products while attracting VIP buyers.

Why It Works?

• Bundles offer more value than individual products, which appeals to VIP customers looking for exclusive deals.
• VIPs are likely to purchase bundles, which increases your overall average order value during BFCM.

Also Read: How To Get More Sales with Shopify Apps?

9. Pre-Sale Access 

VIP customers love exclusivity. One of the best ways to capitalize on this is by giving them early access to your BFCM sales. Apps like Klaviyo enable you to create personalized email campaigns that notify VIPs of exclusive early access to BFCM deals.

Why It Works?

• VIPs get access to the best deals before anyone else, which increases their loyalty.
• Early access can help generate initial momentum for your BFCM campaign.

10. VIP Cart Reminders

Even VIP customers abandon carts. By using cart recovery apps like Sale and Conversion Booster, you can send personalized cart reminder emails to VIPs. Offering an additional incentive or reminding them of exclusive discounts can bring them back to complete the purchase.

Why It Works?

• VIP customers are more likely to convert when reminded of their exclusive offers.
• Personalized reminders ensure VIPs don’t forget about the items in their cart.

11. Seamless Mobile Shopping

VIP customers expect a flawless shopping experience, whether on desktop or mobile. With the Terms and Conditions Pro+ app, you can ensure that mobile checkouts are quick and easy, while protecting your store from legal issues.

Why It Works?

• VIPs can enjoy a seamless shopping experience on mobile, which is essential during BFCM.
• Streamlined terms and conditions help avoid potential disputes while maintaining a smooth checkout process.

12. Personalized Product Recommendations

Personalized product recommendations can increase the likelihood of VIP customers adding more items to their carts. Apps like ReConvert offer AI-driven product recommendations based on VIPs’ past shopping behavior or browsing history.

Why It Works?

• VIPs receive personalized recommendations that match their preferences, making them more likely to buy.
• By showcasing related products, VIP customers may be tempted to add more items to their purchase.

13. VIP Feedback to Improve Services

Your VIP customers have valuable insights about what they like and expect from your store. Use apps like Yotpo to collect feedback and reviews from your VIPs. Taking their suggestions into account allows you to improve your services for future BFCM events.

Why It Works?

• VIPs provide unique feedback that can help you refine your VIP customer experience.
• VIPs will feel appreciated if their feedback leads to visible changes.

Also Read: Maximize Shopify BFCM 2024 with Free Setup & Expert Consultation

14. Exclusive Post-BFCM Promotions

The BFCM event doesn’t need to end once the weekend is over. Keeping your VIP customers engaged with post-BFCM promotions is an excellent strategy for continued sales. Use apps like ReferralCandy to offer VIP-exclusive promotions and referral bonuses.

Why It Works?

• Post-BFCM promotions keep VIPs engaged and encourage repeat purchases.
• VIPs who are happy with their experience will refer others, expanding your customer base.

Conclusion

Attracting and retaining VIP customers during Shopify BFCM is all about providing a personalized, seamless, and exclusive shopping experience. Using Shopify apps like Shopify Coupon Discount on Cart and Custom Size Price Calculator, you can create a VIP experience that will increase loyalty, boost sales, and maximize your BFCM profits.

Focus on offering value through advanced discounting features, personalized experiences, and seamless mobile shopping to keep your VIP customers coming back year after year.