• Woodchip & Magnolia


  • Home Decor and Interior Design

Services Provided:

  • Custom Shopify Development
  • User Experience Design
  • Performance Optimization
  • Custom App Development

Technology Stack:

  • Nosto
  • Yotpo
  • Ometria
  • SparkLayer


  • MSW
  • Premier E-Commerce Custom Development Agency
Shopify Customized Solutions

Woodchip & Magnolia: Revolutionizing Home Aesthetics

Woodchip & Magnolia is popular for its home décor products because the company combines unique and bold home designs. The company is committed to transform its customers’ living areas into spaces to reflect their dreams and personality. When you want an expert blend of traditional designs and modern digital printing techniques to make high-quality and unique homeware.

Shopify Custom Development Agency
Custom Shopify App

The Challenges

Woodchip and Magnolia wanted to offer an improved online shopping experience to its customers on their Shopify store as the business grew. The company wanted a multi-functional online store that would:

  • Offer its customers to personalize their product specifications effortlessly.
  • Give an immediate product visual representation in chosen sizes.
  • Provide automated and immediate price calculations for personalization.
Shopify Optimization And Performance
Shopify Store Maintenance Service

Our Strategic Approach

Woodchip & Magnolia contacted MS Web Designer to customize their Shopify store to meet their business requirements and goals. After thoroughly understanding the requirements, we developed an advanced tool to empower Woodchip’s customers to enter their desired dimensions, visualize products in custom sizes, and receive dynamic pricing.

Our focus was also on a user-centric design to ensure that the website was intuitive, engaging, and reflective of the brand values. We built bespoke Shopify apps to meet the backend business operations of Woodchip & Magnolia. It streamlined their operations and improved customer interactions.

Besides, we optimized the website for responsiveness and speed to ensure a smooth user experience across all devices.

Shopify Store
Shopify Development Team

Technology Used

We used the powerful technologies to deliver a comprehensive solution to Woodchip & Magnolia:

  • Nosto for personalized shopping experiences.
  • Yotpo for integrating customer reviews and social proof.
  • Ometria for actionable customer insights and data analytics.
  • SparkLayer for refined B2B functionality.
Shopify Design Team
Shopify Shopping Experience

Client Testimonial

" The team at MSW provided innovative solutions for a complex requirement on our e-commerce site. Their approach was not only effective but also intuitive, making a significant impact on our online presence. I highly recommend their services for their expertise and professionalism. "

Paul Woodchip & Magnolia

Shopify Online Store
Shopify Branding

Take a look at the site in action


The collaboration between Woodchip & Magnolia and MSW resulted in a groundbreaking e-commerce platform. The custom solutions improved the online shopping experience and secured the brand’s position as a visionary leader in the home decor industry.