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Why Early Bird Installations Win Big Shopify BFCM Season?

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Every year, Black Friday Cyber Monday (BFCM) is the most anticipated shopping season for Shopify merchants. But success during BFCM isn’t just about jumping in at the last moment. It’s about being prepared. 

Early bird installations of essential Shopify apps give you an edge. It ensures your store is ready to handle the surge in traffic, offer seamless discounts, and convert more customers. Today, you will learn why early installations of key Shopify apps help Shopify merchants win big during BFCM. We are also showing how other related apps can improve your overall strategy.

The Power of Early BFCM Preparation 

Preparation is the key to success. It is especially true for BFCM. Shopify merchants who start planning early have time to optimize their stores, test strategies, and ensure everything works perfectly before the big day. This kind of preparation allows you to approach BFCM with confidence.

When you install Shopify apps like the Shopify Coupon Discount on Cart well before BFCM, you can test how discounts will be displayed, how users interact with them, and tweak the settings to your advantage. 

Offering discounts seamlessly during BFCM gives your customers a smooth shopping experience. It also leads to increased sales and customer satisfaction. Similarly, apps like the Custom Size Price Calculator are essential for businesses offering custom products. 

Early installation allows you to set up custom pricing rules based on product dimensions. It ensures you’re ready to offer personalized pricing during the sales event.

Also Read: How to Double Your BFCM Sales with Stacked Shopify Discounts?

preparation is the key to success

Why are Shopify Apps Essential for BFCM Success?

Shopify apps play an important role in your store’s success during BFCM. They automate and simplify various tasks. These apps allow you to focus on marketing and customer engagement. From discounts to pricing calculators, the right apps ensure your store is well-equipped to handle the surge in traffic.

For example, the Shopify Coupon Discount on Cart app allows customers to see available discount codes right on the cart page. This small feature has a major impact on reducing abandoned carts and increasing conversions. When customers see available coupons, they’re more likely to complete their purchase.

Another must-have is the Custom Size Price Calculator. If your products are customizable, you can use this app to calculate prices based on product dimensions, materials, or other customizations. Early installation ensures you have time to test and optimize the pricing rules before BFCM begins.

Other apps like ReConvert and Klaviyo help with post-purchase upsells and email marketing. Automating these processes early ensures that you’re ready to boost sales even after the initial purchase.

Maximize Discounts and Sales with Shopify Apps

Offering discounts during BFCM is essential. However, how you present these discounts can make a big difference in your sales numbers. With the right Shopify apps, you can ensure your customers know about available discounts without any friction in the shopping experience.

The Shopify Coupon Discount on Cart app allows you to display discount codes directly on the cart page. This feature ensures customers don’t leave the site to search for coupon codes elsewhere, reducing cart abandonment rates.

Another excellent tool for maximizing sales is ReConvert, which allows you to create post-purchase upsell offers and discount incentives. By showing additional offers after a customer completes their purchase, you can significantly increase your average order value (AOV).

Installing these apps early allows you to set up multiple discount codes, test their performance, and optimize your store to ensure every aspect of your discount strategy runs smoothly.

Also Read: Why Discounts Are The Ultimate Tools for Shopify Stores?

Unlock More Revenue with Automatic Discounts

Among the most powerful ways to increase your sales during BFCM is through automatic discounts. These discounts automatically apply when customers meet specific conditions, such as spending a certain amount or adding particular products to their cart. Shopify apps like Klaviyo allow you to set up these automatic workflows and send personalized emails to your customers.

By installing Klaviyo early, you can build a series of automated emails that offer exclusive early-bird discounts or alert customers when they’re close to earning a discount. Combining this with the Shopify Coupon Discount on Cart app ensures that customers always have easy access to your best deals.

The Terms and Conditions Pro+ app is another vital tool that helps ensure legal compliance by confirming that customers agree to the terms of your promotions before completing the purchase. Early installation ensures you don’t run into legal complications during the BFCM rush.

Unlock More Revenue with Automatic Discounts

Test and Optimize Before the Big Event

Another important reason to install apps early is the ability to test and optimize your store for BFCM. It includes testing discount strategies, checking how different promotions impact customer behavior, and ensuring that your checkout process runs smoothly.

Apps like Fera help you track customer behavior and optimize your store for conversions. You can test social proof widgets that display real-time customer activity, such as recent purchases, product views, or sign-ups. It builds trust and encourages new customers to buy during BFCM.

By using the Shopify Coupon Discount on Cart app early, you can experiment with different types of discounts to see which ones work best for your audience.

How Can the Right Shopify Discount Apps Help?

Several apps can drastically improve your discount strategies during BFCM, and installing them early gives you a competitive edge. Here’s a list of must-have Shopify apps for maximizing BFCM success:

  1. 1. Shopify Coupon Discount on Cart displays available discount codes directly in the cart, making it easy for customers to use them.
  2. 2. The Custom Size Price Calculator lets customers get custom pricing for bespoke products, ensuring a tailored shopping experience.
  3. 3. Klaviyo automates personalized email marketing campaigns with discount offers tailored to your customers.
  4. 4. ReConvert enables post-purchase upsell offers and personalized thank-you pages with discount codes.
  5. 5. Fera builds social proof by showing recent purchases and real-time customer actions to increase trust.

These apps ensure you’re fully prepared to handle the flood of traffic and capitalize on sales during BFCM. Install them early to give yourself ample time for testing and optimization.

Also Read: Unlock Your 2024 Shopify BFCM Success with Bundle Discounts

Why Start Early Leads to Better Customer Loyalty?

Building customer loyalty is a long-term game. Early preparation plays an important role in this. Customers expect seamless experiences, especially during BFCM. By installing apps early, you can create the smoothest possible customer journey. It leads to more repeat business.

Using the ReConvert app, you can offer personalized thank-you pages with exclusive discount codes for future purchases. Pair this with Klaviyo’s email automation to keep customers engaged with post-purchase communication, offering them deals and rewards for their loyalty.

The Shopify Coupon Discount on Cart app helps ensure customers have easy access to coupons, increasing their satisfaction and encouraging them to return for more.

Cart Optimization

Cart optimization is among the most important factors during BFCM. Many Shopify merchants lose potential customers at the checkout stage. The best way to prevent this is by offering incentives and ensuring the process is as simple as possible.

Apps like Sale and Conversion Booster offer countdowns, urgency prompts, and exit-intent pop-ups to encourage customers to complete their purchase. Pairing this with the Shopify Coupon Discount on Cart app ensures that customers always have access to available coupons without leaving the checkout process.

Installing these apps early gives you time to monitor customer behavior and adjust your checkout process to reduce cart abandonment.

Build Momentum Early Leads to Greater Sales

The Shopify stores that perform the best during BFCM often start their promotions early. By creating anticipation and offering early-bird discounts, you can attract customers before the main event even begins. This strategy also helps build momentum that carries into BFCM, resulting in even more sales.

Apps like Klaviyo can help you build excitement with targeted email campaigns leading up to BFCM. By installing the Shopify Coupon Discount on Cart app early, you can start offering early access to deals, creating a sense of exclusivity for your customers.

Build Momentum Early Leads to Greater Sales

Why Wait Until the Last Minute? 

Waiting until the last minute to install apps or set up discounts can be risky. You might encounter technical issues, untested strategies, or slow performance, all of which can negatively impact your sales during the busiest shopping season of the year.

By installing apps like the Shopify Coupon Discount on Cart early, you ensure that everything runs smoothly when it matters most. You also have the chance to troubleshoot any potential issues before the BFCM rush begins, giving you peace of mind and allowing you to focus on your customers.

Sudipta Mondal

By Sudipta Mondal

Sudipta Mondal is a technology entrepreneur and a software developer, eCommerce Consultant for International Brand & Shopify Experts and Partner. Having founded his own company ‘MS Web Designer’. Sudipta has been working in the field of startups for more than 15 years now and has established multiple SAAS products with his wife Masum and has helped develop multiple E-commerce brands on Shopify. Together they have served over 1500+ international brands including fortune 500 companies to setup and level up their online business.

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