How to Double Your BFCM Sales with Stacked Shopify Discounts?

As BFCM (Black Friday and Cyber Monday) approaches, Shopify merchants are eager to maximize their sales. One effective strategy to achieve this is by offering stacked discounts. 

Stacked discounts allow customers to combine multiple offers at checkout. They lead to increased sales and customer satisfaction. In this blog, we will explore how you can use stacked discounts using Shopify apps for your BFCM campaigns.

What Are Stacked Discounts?

Stacked discounts are when customers can apply multiple discount codes or offers in a single transaction. This strategy encourages customers to make larger purchases, knowing they are getting more value. For example, a customer could combine a 10% off coupon with free shipping to maximize their savings.

Also Read: Advantages of Revolutionizing Your Shopify Discounts

Why Stacked Discounts Work for BFCM?

BFCM is a competitive period, with customers looking for the best deals. Stacked discounts give your store an edge by offering more value. It increases the chances of customers choosing your store over competitors. In addition, stacked discounts can lead to higher Average Order Value (AOV) and improved customer loyalty.

How to Implement Stacked Discounts on Shopify?

Implementing stacked discounts on Shopify requires using the right apps. Below, we explore some top apps that can help you set up and manage stacked discounts effectively.

1. Shopify Coupon Discount On Cart

Shopify Coupon Discount On Cart is an essential app for managing stacked discounts. It allows customers to apply multiple discount codes at checkout easily. This feature improves the shopping experience and increases the likelihood of larger purchases. The app is user-friendly, making it easy for you to set up and customize your discount campaigns.

Key Features

• Combine multiple discounts at checkout
• Simple setup and customization
• Boosts AOV and sales

2. Custom Size Price Calculator

The Custom SizePrice Calculator app is perfect for creating dynamic pricing strategies during BFCM. This app allows you to calculate discounts based on various factors like quantity, customer group, or cart value. When used with stacked discounts, it can create powerful incentives for customers to buy more.

Key Features

• Dynamic pricing based on multiple factors
• Integrates seamlessly with other discount apps
• Improves customer satisfaction with personalized discounts

3. Terms and Conditions Pro+

During BFCM, clear communication with customers is crucial. The Terms and Conditions Pro+ app ensures customers understand the terms and conditions of your stacked discounts. This app integrates a checkbox at checkout, ensuring compliance and reducing disputes.

Key Features

• Adds a mandatory terms agreement at checkout
• Reduces disputes by ensuring customer awareness
• Seamless integration with discount apps

Also Read: How Shopify Automatic Discounts Improve Customer Loyalty?

4. Sale and Conversion Booster

The Sale and Conversion Booster app is designed to enhance your store’s conversion rates during BFCM. This app includes features like countdown timers, urgency messaging, and product labels. When combined with stacked discounts, it creates a sense of urgency that drives sales.

Key Features

• Urgency triggers like countdown timers
• Product labels highlighting stacked discounts
• Increases conversion rates and AOV

5. Klaviyo

Email marketing is key to a successful BFCM campaign. Klaviyo is an email marketing platform that allows you to segment your audience and send personalized discount offers. By promoting your stacked discounts through email, you can reach a wider audience and increase sales.

Key Features

• Segmented email campaigns
• Personalized discount offers
• Integration with Shopify for seamless discount application

6. ReConvert

ReConvert is an app that focuses on post-purchase upsells. During BFCM, you can use ReConvert to offer additional discounts after a purchase, encouraging customers to buy more. This is an excellent way to increase AOV and repeat purchases.

Key Features

• Post-purchase upsell offers
• Integration with discount apps for seamless stacking
• Boosts AOV and customer retention

7. Fera.ai

Fera.ai is a social proof and product reviews app that can boost your BFCM sales by building trust. You can highlight how customers are taking advantage of stacked discounts, encouraging others to do the same. This creates a sense of urgency and trust, leading to more conversions.

Key Features

• Social proof and product reviews
• Highlights stacked discounts in customer testimonials
• Increases trust and conversion rates

Also Read: Why Do Shopify Stores Use Shopify Discount App?

Best Practices for Using Stacked Discounts

To make the most of stacked discounts during BFCM, it's crucial to implement them strategically. Here are some best practices to ensure your discount strategy maximizes sales while keeping customers happy.

1. Promote Discounts Early

Start promoting your stacked discounts before BFCM to build anticipation. Use email marketing, social media, and website banners to inform customers about the upcoming deals.

2. Set Clear Terms and Conditions

Ensure your customers understand how the stacked discounts work. Clearly state the terms and conditions to avoid any confusion during checkout.

3. Use Urgency to Drive Sales

Implement urgency tactics like countdown timers and limited-time offers. It encourages customers to take advantage of the discounts quickly.

4. Test Discount Stacking

Before BFCM, test your discount stacking setup to ensure it works smoothly. It avoids any issues during the peak sales period.

Conclusion